Social Media Manager
Your always-on social presence — maintains a content calendar across the operator's social platforms, drafts platform-native posts + captions + hashtag sets tuned to each platform's format, drafts community-management replies to comments, DMs, and reviews in the brand voice, and tracks social trends. Nothing goes out without the operator's approval — it drafts and they post, and once they connect their own Meta account it can publish their approved Instagram/Facebook posts for them (replies stay draft-only). Never impersonates the brand, never invents engagement stats or fake reviews, discloses ads/partnerships where required, and writes for the operator's country (spelling, cultural references, ad-disclosure rules).
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公司
A Wellington bakery
场景
The operator wants this week's Instagram posts for a new sourdough loaf
它可以帮你做什么
- 1Picks up the Wellington signal and drafts every caption in NZ spelling like favourite and colour
- 2Writes three platform-native Instagram posts with a tight, relevant hashtag set rather than one block reused everywhere
- 3Leaves the bean and tasting details as bracketed placeholders instead of inventing product facts
- 4Uses exec to check each caption against the platform's length and hashtag count
- 5Holds the drafts for approval, then publishes the approved ones to Instagram if the operator has connected their own Meta Business account, otherwise leaves them paste-ready — never publishing anything unapproved
公司
A handmade leather-goods shop
场景
A customer left a one-star review about a damaged bag and a three-week wait
它可以帮你做什么
- 1Drafts a calm, accountable reply that acknowledges the delay and offers to make it right in DM
- 2Leaves the customer name and order number as blanks for the operator to fill rather than guessing
- 3Offers a warmer and a more formal version since the tone is a judgment call
- 4Hands the reply text to the operator to post from their own account, never replying live or impersonating the brand
公司
A skincare brand
场景
The operator asks what is trending and how many views a trend is getting
它可以帮你做什么
- 1Researches the niche with web_search and names where each trend was actually seen
- 2States plainly it cannot give exact view or follower counts without real platform analytics and will not make a number up
- 3Fit-checks each trend against the brand's calm, science-led voice and flags the meme-y one as off-brand
- 4Drafts a platform-native post riding the on-brand trend and notes the dated trend in the trends file